Nick Hancock running a hill trail in his Maximum Mileage top

Personal online running coaching

Get fast, get strong, run long, with a coach in your corner.

Sub-3. A London Good for Age. Boston. UTMB. Your first 100 miles. Coaching for busy age-group runners who want to see what they're capable of, without wrecking their body, sleep or family life.

See coaching plans →

1:1 running coaching £147 per month Monthly review £97 · Running + strength £197

Apply online and we'll confirm the right support, your coach and your start date before payment. A free introductory conversation is optional.

Big scary goals →

Sub-3

Sub-3:15

London GFA

Boston

UTMB

Western States qualifier

100 miles

Podiums

Sound familiar?

You're already decent. You just know there's more in there.

01

Stuck on the same marathon time.

Three builds, three times somewhere around 3:30. Same wall, same result.

02

Easy runs that aren't easy.

Every "easy" run creeps towards tempo, so the hard days never get properly hard.

03

Always carrying a niggle.

Calf, Achilles, hip. Something's always grumbling and you're never quite sure why.

04

Drowning in conflicting advice.

Podcasts, club mates, the internet and a generic plan, all telling you something different.

05

A coach who never explained the why.

You got sessions, not reasons. So when life got in the way, you had no idea what to change.

Before you decide you've peaked, let's look at how you're training.

The method

Get fast. Get strong. Run long.

01

Fast.

Speed work belongs in every plan, even an ultra plan. Getting quicker over 5K and 10K feeds the long stuff.

02

Strong.

Heavy strength, under a barbell. Not a few bodyweight squats when you remember. Non-negotiable.

03

Long.

Long is the expression of the other two. Build speed and strength first, and the distance has something to stand on.

Nick Hancock running alongside an athlete on a trail

Athlete first. Programme second.

Your week, your job, your stress. The plan fits your life, not the other way round.

How we coach

The unglamorous stuff that makes you faster.

Easy running

Slow the f*** down.

True easy running, so your hard sessions can be properly hard.

Fuelling

Fuel like it matters.

I coach fuelling and gut training, so race day isn't the first time you've tested what you eat on the run.

Heavy strength

Lift heavy.

Strength isn't optional. “I don't coach anybody now who won't do strength work.” Individualised S&C programming comes with Running + Strength Coaching.

Recovery

Recover like it's training.

Sleep, stress and food are part of the plan, not an afterthought.

Hard / easy: never two hard days back to back

Weaknesses first, strengths sharpened as race day nears

General to specific

Nick Hancock in Maximum Mileage kit on a chalk trail during the South Downs Way 100

Nick at the SDW100

Your coach

From a 36-minute parkrun to a sub-3 marathon.

I'm Nick. I wasn't a natural. I taught myself from books and research, and went from an unlisted 36-minute parkrunner to a sub-3 marathon, a 1:16 half, a Race to the Stones podium and the SDW100.

Strength work was one of the biggest things that got me from a 4-hour-plus marathon to sub-3.

Before coaching, I was Head of Learning & Development. Helping people get better has always been the job.

I came to running after burning out in hospitality. It rebuilt my life.

Marathon

Sub-3

Half marathon

1:16

Race to the Stones

Podium

South Downs Way 100

SDW100

UK Athletics / England Athletics coach

TrainingPeaks coach

Ex Head of Learning & Development

Author of two cookbooks

What you get

Elite-level support for non-elite athletes.

For people with jobs, kids and an early alarm.

WhatsApp

Message me any time.

“I’m on WhatsApp all the time. It’s not just on my phone, it’s on my laptop as well.” Work got crazy? We move things around.

Weekly check-ins

Feedback every week.

I look at how your week went and adjust the plan.

1-1 calls

A call every month.

“Those one-to-ones are absolute gold.” Book one each month, whenever I've got space.

Race strategy

Know your race before you run it.

Pacing, fuelling and a plan for when it gets hard.

Crew briefings

Your crew, briefed too.

For ultras, your crew knows what you need and when.

Full-time coach

Not a side hustle.

“I do this full-time.” There's also a WhatsApp group for everyone I coach.

Messaging me on WhatsApp, weekly check-ins, race strategy and crew briefings are part of 1:1 coaching. The WhatsApp group is for everyone I coach.

See what each plan includes →

From Google reviews

In their words.

“Been working with Nick since August 2023 with the longterm goal of running UTMB. Over 16+ months, I've become stronger, faster, and more resilient… he's expertly navigated me through injuries and even a minor surgery… work and family commitments don't derail the training.”

Duncan D. · Google review

“Nick has been a fantastic running coach, he coached me to a 3 hour London marathon this year which im so delighted about, hopefully qualifying me for a good for age place next year.”

Briony S. · Google review

“He has a very tailored approach which made it easy to fit in all the training around other sports and life commitments. With Nick’s coaching I achieved a huge 100 mile PB…”

Juliet M. · Google review

“Originally got coaching for London Marathon, but coaching was so good and enjoyed it, I stayed and haven't looked back!… Nick's coaching has seen me smash all my PB's, from 5km to London Marathon… His 1-2-1 bespoke training meant no matter what was going on in my life, my training could fit around it…”

R S. · Google review

Read all reviews on Google ↗
Kris running the London Marathon

Kris · London Marathon

A group of Maximum Mileage runners in club kit

The Maximum Mileage crew

Alison racing in Maximum Mileage kit

Alison · race day

Maximum Mileage athlete testimonialHear from our runners

In their own words

The runners tell the story best

Before you choose a coach, hear what it's like to train with us. These are the athlete stories already shared on our website.

Watch another runner's story

Honestly

We're not for you if…

You won't slow your easy runs down. (We'll ask. A lot.)

You want a generic plan to follow on autopilot.

You think more miles is the answer to every question.

You make ego calls: racing training runs, or running through niggles to hit a weekly number.

Still here? Good. This is who we built it for.

Before you ask

Questions runners ask us.

Am I too busy for a running coach?

Busy is normal. The plan is built around the week you actually have: your job, your family and your stress.

Am I good enough to have a running coach?

Yes. Coaching isn't just for elites. A 7:30 marathon matters as much as a 2:30.

Can I really change the way I train?

Yes. Nick had to change how he trained too. Easy pace, fuelling, strength and structure can all change if you trust the process.

Will I lose control of my own training?

No. You bring your life and your questions, we bring the plan and the reasons behind it. When you start, you get a short video explaining why your training is set up the way it is.

What if I get injured again?

Nick's been through hip bursitis, Achilles problems and surgery. We look at sleep, stress, fuelling and how quickly training has built up, not just the sore bit. Physio appointments aren't part of coaching, but Paddy Lally, a physiotherapist, is on our specialist support team.

Do I need to be a fast runner?

No. We coach runners at different levels. Tell us where you are now and what you'd like to work towards, and we can talk about whether coaching is right for you.

Can training fit around work and family?

Your available time is part of the plan. The £147 and £197 tiers include weekly review and adjustments. With £97 Monthly Plan Review, changes come with your next block after the monthly review, not between reviews.

How much does coaching cost?

Monthly Plan Review is £97/month, 1:1 Running Coaching is £147/month and Running + Strength Coaching is £197/month. The £197 tier adds individualised S&C programming alongside your running. We'll confirm fit, coach availability and your start date before payment.

Do I have to book a sales call?

No. Start with a short online application. Nick reviews your request and confirms suitability, your coach and your start date in writing before you pay. If you'd like help choosing, a free introductory conversation is optional.

Can I ask for a particular coach?

Yes. Tell us who you would prefer, or ask us to help you choose. We'll confirm fit and availability before you start. You can request a conversation if that would help.

Is MaxMile the same as human coaching?

No. MaxMile is our running app, with a separate app subscription. The human tiers offer either a monthly written coach review or ongoing 1:1 support. Choose how much human input you need.

The people behind your training

Find your kind of coach

Different experience, the same care for your running. Start with the coach who sounds most like a fit for you.

Nick Hancock

Nick Hancock

Marathon & ultra running coach

For ambitious runners chasing a PB, a qualifying time or a bigger race, while making room for work and family.

Meet Nick
Hannah Witt at a running event

Hannah Witt

Comeback & developing running coach

For runners finding their feet again or building towards their next distance, with purposeful training and recovery from the start.

Meet Hannah
Rach Strange at the London Marathon

Rach Strange

Running & mindset coach

For runners who want more than a training plan - building confidence, resilience and belief alongside fitness, with coaching that sees the person behind the runner.

Meet Rach

The specialist support team

Support beyond the training plan

Daniel Hamilton

Daniel Hamilton

Mental performance

Useful beyond the miles

A little help for the rest of your training

Runner's strength guide

Make strength part of your week

A practical place to start with runner-specific strength training.

Get the strength guide

Volume & recovery guide

Think about the whole training week

Explore our guide to running volume and recovery.

Explore the guide

Cookbook bundle · £9.99

What's for dinner after the long run?

Explore Nick's digital cookbooks for runners. Straightforward meal ideas for your training week.

See the cookbook bundle

Prefer an app?

MaxMile

Coach-built. Deterministically programmed. AI-supported where useful.

MaxMile app screen

Your next step

What are you really capable of?

Tell us the goal, the week you've actually got and where you're getting stuck.

See coaching plans →